Cereal Project > General Mills > Reese's Peanut Butter Puffs

Reese's Peanut Butter Puffs
From: General Mills
Introduced in 1994


A tan and brown Kix-shaped corn puff cereal with a peanut butter and chocolate flavor meant to remind consumers of Reese's Peanut Butter Cups.

A magazine ad introducing this cereal in 1994 described it like this:

Introducing the Reese's you can eat with a spoon.

New Reese's Peanut Butter Puffs cereal. A whole new way to enjoy the taste of a Reese's Peanut Butter Cup. Wholesome puffs of corn made with real Peanut Butter and delicious Hershey's Cocoa. Pass out the spoons and crunch into the taste.



Reese's Peanut Butter Puffs 2014 Retro Box


In 2014, General Mills came out with a Retro Cereal Throwback version of the cereal box (above). Text on the back of that box read, "Reese's Peanut Butter Puffs was created in 1994. The groundbreaking idea of introducing the perfect combination of chocolate and peanut butter flavors set the tone for this youthful cereal. Although it has only been around for twenty years, this cereal has made a few changes along the way... started as one puff, now features two separate flavors. The cereal originated with the name 'Reese's Peanut Butter Puffs' and changed to 'Reese's Puffs' in 1999."


Click here to see all cereals from General Mills.
This cereal belongs to the following Mr Breakfast Cereal Families:
  • The Chocolate Cereal Family


  • Reese's Peanut Butter Puffs Cereal Theater



    Now Showing: Reese's Peanut Butter Puffs Commercial


    Additional Images
    1994 Reeses PB Puffs Print Ad
    click to enlarge

    1994 Reeses PB Puffs Print Ad

    Submitter: Mr Breakfast
    Uploaded: 4/1/2008

    Additional details





    Comments About This Cereal
    What do you think of Reese's Peanut Butter Puffs?

    Overall Average Rating = 4 (out of 5)

    View all 17 comments for this cereal.


    By The Ritty

    Cereal Rating (out of 5):

    This was a pretty good cereal. I remember it well.

    Comment submitted: 1/2/2017 (#21205)



    By G.T.M.

    I can not understand why General Mills would pay so much money to promote Reese's Peanut Butter Puffs with such stupid commercials. Are they directed to individuals with an IQ of 10? What is funny or realistic about someone trying to eat cereal by jamming it through their foreheads or with their tongue stuck to a pole. They are getting too far away from just being a good, enjoyable product, liked by everyone.

    Comment submitted: 8/12/2016 (#20691)



    Official Member: Team BreakfastBy CerealCrusher (Team Breakfast Member)

    Cereal Rating (out of 5):

    When this first came out I liked it, but I thought it was kind of laced or chased by a chemical substrata. Got a box today... excellent! No chemicals, just smooth chocolate flavor and delectable peanut butter just like the 2nd best PB cups out there. (Try a Boyer's PB Cup and You'll understand. ;-) Another Pennsylvania treat!)

    Comment submitted: 8/10/2016 (#20686)



    By uncle

    Cereal Rating (out of 5):

    Yummy, yummy and YUMMY!

    Comment submitted: 10/30/2014 (#17927)



    By gunnyperk

    This is the cereal that General Mills stole idea from me and my daughter that we sent to them in Feb. 1992. After forging my signature on a release they announced it in Feb. 1994. We campaign against all their products now!

    Comment submitted: 7/18/2014 (#17373)



    By P.B. Junkie

    Cereal Rating (out of 5):

    I love Reese's Puff Cereal. It's the perfect combination of chocolate and peanut butter - who knew it would taste this freakin' good! :)

    Comment submitted: 10/26/2012 (#9733)



    Official Member: Team BreakfastBy cerealeater (Team Breakfast Member)

    Cereal Rating (out of 5):

    I bought a box and it was stale. I spend almost 4 dollars on the box and had to throw it in the garbage. My daughter does like the cereal but now I don't want to waste my money buying cereal that's no good and Hannafords says it is all the company's fault. Well, I should get my money back or free cereal.

    Comment submitted: 9/20/2012 (#9185)



    By Pat J.

    I enjoyed this recently when I was in Canada. Where can I buy some in the U.S. please?

    Comment submitted: 8/9/2012 (#8781)



    By hayden

    Cereal Rating (out of 5):

    This was my favorite cereal for the longest time and, strangely, I forgot about until I stumbled on this page. Thanks for the cereal memories!

    Comment submitted: 5/20/2011 (#4888)



    By danni r.

    Cereal Rating (out of 5):

    I want some now!

    Comment submitted: 4/30/2011 (#4762)



    View all 17 comments for this cereal.

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