Cereal Project > Cereal Timeline > 1963 > Triple Snack

Triple Snack
From: Kellogg's
Introduced in 1963


Promoted with lines like "Swell as a cereal... delicious as a snack". This "cereal" contained roasted peanuts, sugar puffed corn and sugar puffed wheat. According to ads, "Triple Snack will get you if ya don't watch out!"

According to a couple sources, the first mascot for the cereal was Boo Boo Bear, better known from Hanna-Barbera Yogi Bear cartoons. We've found no visual evidence to support that claim. The mascot picture on this page is a blue giraffe. His (or her) name is unknown to us at this time.


Triple Snack Cereal Profile


Company Description: Kellogg's was originally founded as the Battle Creek Toasted Corn Flake Company in 1906. The company's founder Will Keith Kellogg is credited with inventing corn flakes along with his brother John Harvey Kellogg. The company was renamed the Kellogg Company in 1922... Read on and see all cereals from Kellogg's


Triple Snack Cereal Theater



Now Showing: Classic Triple Snack Commercial


Additional Images
Triple Snack Single-Serving Box
click to enlarge

Triple Snack Single-Serving Box

Submitter: jeffrey
Uploaded: 11/13/2010

Additional details


Triple Snack Patch
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Triple Snack Patch

Submitter: DeeJay
Uploaded: 12/11/2008

Additional details





Comments About This Cereal
What do you think of Triple Snack?

Overall Average Rating = 5 (out of 5)

View all 55 comments for this cereal.


By jsquared56

Cereal Rating (out of 5):

Was my favorite cereal as a kid. Seemed like it wasn't around very long.

Comment submitted: 3/1/2020 (#24941)



By paperfolder

Cereal Rating (out of 5):

I remember Triple Snack as a kid and it was GREAT! I was really disappointed when Kellogg's stopped making it. The commercials for it on YouTube feature a kid in a pith helmet singing to a giraffe, which I never saw. The commercial I DO remember seeing featured the giraffe singing. His song began, "I'm sticking my neck out for new Kellogg's Triple Snack..." That version of the commercial seems to be lost. Like Triple Snack itself, I sure do wish I could experience that commercial again!

Comment submitted: 5/12/2018 (#23049)



Official Member: Team BreakfastBy AuggieWren (Team Breakfast Member)

I remember an elephant being pictured on box (makes sense, no?) and the cereal itself having only peanuts and Sugar-Crisp-like puffed rice.

Comment submitted: 6/15/2017 (#21899)



By Elizabeth S.

Cereal Rating (out of 5):

Can it be found anywhere anymore? I have fading memories of it being wonderful.

Comment submitted: 12/21/2016 (#21154)



By Baby Boom

Cereal Rating (out of 5):

I can verify from my razor-sharp childhood memory that Boo Boo Bear was indeed pictured for a time on Triple Snack boxes.

Comment submitted: 7/9/2016 (#20501)



Official Member: Team BreakfastBy Megifer (Team Breakfast Member)

Cereal Rating (out of 5):

I ONLY remember Boo-Boo Bear being on the box and only ever seeing this in the single-serve box collections. Loved this cereal!

Comment submitted: 4/14/2016 (#20187)



By Sweet Memory

Cereal Rating (out of 5):

I have always remembered that as a small child my favorite cereal had a giraffe on the box and had peanuts in it, but then they stopped making it. I've thought about it over the years, wondering if I would ever be able to find out what it was. I just googled it and found it! This is so surreal! It was discontinued in 1965 when I was 6 years old, but I never forgot how much I loved that cereal with the peanuts in it!

Comment submitted: 3/3/2016 (#20020)



By Mgrape

Cereal Rating (out of 5):

The best cereal ever.

Comment submitted: 10/16/2015 (#19558)



By chalenn

Cereal Rating (out of 5):

AWESOME. I remember eating this as a kid.

Comment submitted: 7/19/2015 (#19238)



Official Member: Team BreakfastBy snodgrass (Team Breakfast Member)

Cereal Rating (out of 5):

Great right out of the box or amazing with milk. I'm going to get hold of some peanuts, Corn Pops and Honey Snacks and try mixing my own for breakfast this weekend.

Comment submitted: 5/15/2015 (#19009)



View all 55 comments for this cereal.

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