Introduced in 1986
Almond Delight was collection of flakes and almond slivers "lightly sweetened with brown sugar". The cereal disappeared in 1996 shortly after most of the Ralston product line was sold to General Mills and Ralston transformed into a manufacturer of private label products.
The advertising firm of Avrett, Free & Ginsberg handled the cereal's launch with an estimated budget of $8 million devoted mainly to television advertising. A memorable promotional campaign for the cereal was the "free cash in every box" campaign. An estimate 4.9 million boxes were printed with the promise that consumers had about a 1-in-20 chance of finding $1, $5, $50 or $500 right in the box. Those that didn't find real money walked away with printed replicas of historical U.S. currency.
The first 6 ingredients in this cereal were whole wheat, brown sugar, milled rice, almonds, sugar and coconut.
Also see Honey Almond Delight.
Click here to see all cereals from Ralston.
Almond Delight Cereal Theater
Now Showing: 1988 Almond Delight Commercial
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Comments About This Cereal
What do you think of Almond Delight?
Overall Average Rating = 5 (out of 5)
View all 68 comments for this cereal.
By dellaj
Cereal Rating (out of 5): |
This was my all time favorite! I ate a bowl of it every morning when I was pregnant.
Comment submitted: 12/10/2019 (#24714)
By boxershiner
Cereal Rating (out of 5): |
Loved it and still miss it!
Comment submitted: 5/15/2019 (#24167)
By Rockhound
Cereal Rating (out of 5): |
I'm a cereal mixer, in that I start with an unsweetened cereal like Grape Nuts or shredded wheat, then I top it with a slightly sweetened cereal. Almond Delight remains my all time favorite topper.
Comment submitted: 11/1/2018 (#23666)
By Birdie
Cereal Rating (out of 5): |
Why do they discontinue the best ones? I still miss it. My all-time favorite. Nothing current compares.
Comment submitted: 10/20/2018 (#23628)
By jake
Cereal Rating (out of 5): |
Why did they ever discontinue a 'fan favorite'?
Comment submitted: 7/15/2018 (#23276)
By Roman Manlord
Cereal Rating (out of 5): |
Another promotion they did with this cereal was foreign currency. Every box came with actual paper currency from around the world. It was extremely low value currency, but still really cool!
Comment submitted: 4/14/2018 (#22921)
By Murky
Cereal Rating (out of 5): |
I loved this cereal and still miss it. Nothing else like it.
Comment submitted: 3/12/2018 (#22817)
By cerealfreak (Team Breakfast Member)
Cereal Rating (out of 5): |
Yet another great cereal that I wish they would bring back. When it first came out you could get a free box. I had my friend get free boxes for me, that is how much I loved it.
Comment submitted: 4/14/2017 (#21627)
By DJ6
Cereal Rating (out of 5): |
The first time I tried Almond Delight, I instantly loved it. After I finished my first box, I went back to the store the following week looking forward to more, but they had discontinued it. Yep, I fell in love with it the very month the stopped making it. :-(
Comment submitted: 3/30/2017 (#21559)
By B. R. Fast
Cereal Rating (out of 5): |
Wish they still made it. If they did, I would still be starting my daily routine with it.
Comment submitted: 3/12/2017 (#21481)
View all 68 comments for this cereal.
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